The Data Connection: Experiential Marketing and ROI

The Data Connection: Experiential Marketing and ROI

Scott Kellner, VP of Marketing, George P. Johnson
5 Reasons Why Strategic Marketing Should Make You Nervous

5 Reasons Why Strategic Marketing Should Make You Nervous

Lee Frederiksen, Managing Partner, Hinge
Precision Marketing Needs a Digital Business Strategy

Precision Marketing Needs a Digital Business Strategy

Dalal Haldeman, SVP Marketing and Communications, Johns Hopkins Medicine
The Four Steps to Help a CIO Think like a CMO

The Four Steps to Help a CIO Think like a CMO

Marcella Shinder, CMO, Nielsen
Factors Driving Modern Marketing

Factors Driving Modern Marketing

Andy Crestodina, Strategic Director, Orbit Media Studios
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